Épais is a newly found health and beauty conept, as its establishment of a hair salon combined with scalp care center. Through its detailed analysis of scalp health, decluttering from daily hair product consumptions, Épais offers deeply layered scalp care treatments with its organic product lineup.
The task was to emphasize the brand's voice: introducing a new and unique market competitor. The logo design was constructed of simplistic geometry to echo the minimal principal of the brand. We created a complete set of stationery and packaging collaterals, the thorough branding strategy affirmed the distinct value of the luxurious experience. Along with clear signages made of consistent icons extended from the logo to ensure ease navigation.
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